Lean Innovation: Understanding Whats Next in Todays Economy Barry L. Cross

ISBN: 9781466515253

Published: December 3rd 2012

Hardcover

197 pages


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Lean Innovation: Understanding Whats Next in Todays Economy  by  Barry L. Cross

Lean Innovation: Understanding Whats Next in Todays Economy by Barry L. Cross
December 3rd 2012 | Hardcover | PDF, EPUB, FB2, DjVu, audiobook, mp3, RTF | 197 pages | ISBN: 9781466515253 | 5.49 Mb

Do these comments sound familiar?We would love to be more innovative, but we don t have the resources Innovation works in some companies- we just aren t that creative We get some good ideas, but nothing ever happens with themUnfortunately, theyMoreDo these comments sound familiar?We would love to be more innovative, but we don t have the resources Innovation works in some companies- we just aren t that creative We get some good ideas, but nothing ever happens with themUnfortunately, they reflect the general perception and environment for innovation in many firms today.

In Lean Innovation: Understanding Whats Next in Todays Economy, Barry Cross explores how to use Lean to free up resources from within the organization to support and fund innovation and inspire a culture of creativity. Easy to read and humorous, Cross stories resonate and his tactics are very applicable. He demonstrates that you likely have the people needed to drive innovation.Based on Cross s twenty-five years of experience, and filled with stories and anecdotes from a number of industries, the book presents a different look at innovation and how to recognize opportunities for moving past merely talking about innovation to action and making it a priority.

The author examines roadblocks and how to use enablers like Lean to facilitate and focus the approach on driving the focus forward, to the place where creativity in our ranks is more important that responding to an email and where the organization isn t afraid to make an existing product redundant in favor of a new opportunity.



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